🔥 Weekly AI news: Did you miss it?!

AI-HOI, dear AInauts!

Maybe you didn't catch all the news, tools, and hacks about AI last week, or maybe you've only recently joined us. Either way, here's our recap with all the headlines from the newsletter - just one click away!

Click the links to jump right to the article - or read our picks below.

• 🎵 Everyone's talking about this new music tool - find out why!

• ⛅️ Google's cloud conference - top or flop?

• 📰 AI-News-Quickie: The HAI-lights

• 🤭 AI-Fun - camouflage sweater or anti-stress

• ❤️ How AI is revolutionizing content marketing

• ✍️ The prompt for endless content ideas

• 📰 AI news quickie: the HAI highlights

• 😅 AI-Fun: Parents, please learn to prompt!

→ Selection of the top posts of the last week ←

🎵 Everyone's talking about this new music tool - find out why!

⚠️ Read on at your own risk: you'll probably spend the next half hour playing around with this great new tool.

Curious? Alright, the world belongs to the brave ones: Welcome to the new era of music creation!

To give you a taste, here's a song by us Udio (video via Canva). The song is in German, because Udio can do so.

We recently presented Suno.ai and Stable Audio, but honestly: they can pack their bags ... Udio plays simply in a different league!

You can use it to create music in seconds. Simply define a few settings, add lyrics if you wish, and the platform will create two different short tracks! You can then remix them, make them longer and share them with the community.

You can create up to 1,200 songs per month for free!

It's definitely fun to experiment with it - and even serious musicians will get a kick out of it, because it offers possibilities for fine-tuning and instrument selection.

Behind the platform are four former employees of Google DeepMind. And the company just got a cash injection of $10 million dollars from angel investors such as rappers will.i.am and Common, and Mike Krieger (Co-Founder & CTO of Instagram).

And there are no limits to your creativity, as these examples show:

Our take: A Udio song that storms the charts? Sure, but ...

How will Udio shake up the music industry? Only time will tell, but it's pretty certain that an AI song will storm the charts sooner rather than later. Is this the end for all musicians, singers, songwriters, producers, ...?

Wait, wait - let’s take a step back!

AI-generated music will certainly be used as background music in some areas (after all, it doesn't cost any royalties), but it won't replace our favorite songs any time soon. The (AI-generated) Spotify playlist remains the first choice.

But AI tunes also open up completely new real-time use cases, as this video impressively shows (reminds us of this track)!

Above all, the platform is living proof of the unstoppable influence of AI on all creative processes.

It forces us to ask tricky questions: Is AI here an artist or just a tool? Will AI music replace real artists?

The crux of the matter is that the general demand for music will not increase - but the supply will. The stars have less to worry about, but the oversupply makes it difficult for lesser-known artists in particular to be heard ...

📰 AI-News-Quickie: The HAI-lights

That was just the most important news from Google. But there has also been a lot going on in the rest of the AI universe, so here are a few more tidbits for dessert!

OpenAI Updates

• Remember the interview of OpenAI CTO Mira Murati that pretty much was a sh*tshow? The Wall Street Journal has now published the whole clip for paying subscribers. But if the link to the video is in the source code of the page, you can also view view it directly 😎.

• OpenAI has released an update that wakes ChatGPT Plus from hibernation and gets it ready for spring. Did you notice a difference yet? Apparently, more internet search results are also being used to provide more up-to-date answers.

• In the Arena Leaderboard (you can use all the important models for free and pit them against each other!), GPT-4 Turbo regained the throne after briefly relinquishing the crown to Claude Opus.

• You can now use Siri and Shortcuts with an iPhone or iPad in the ChatGPT iOS app.

• Developers can also rejoice: GPT-4 Turbo with Vision can be used via API! And GPT-5 is apparently coming soon.

• But things are starting to get dicey with a whole host of lawsuits OpenAI has on its hands ... over two dozen high-profile lawyers have been hired, and lobbyists in Washington and Brussels are feverishly working the politicians.

• OpenAI also wants market share and a bigger slice of the enterprise pie - and is trying to steal Microsoft's thunder. Satya won't be happy about that ...

Microsoft, Meta and Google

• Microsoft AI (recently under the new leadership of Mustafa Suleyman) has announced a new AI hub in London - which is also home to Google Deepmind. The "war for talent" has started ...

• Google Deepmind CEO Demis Hassabis has confirmed behind closed doors that OpenAI has a real head start with Sora, and that it will not be easy to catch up with.

• Meta plans to release with Llama 3 in the next few days. As die-hard Ray Ban Meta fans, we are particularly looking forward to this upgrade!

• In Chile, the first surgery was successfully carried out with the support of the Meta Quest headset. AR, baby!

• Meta has also confirmed that new proprietary processors are going to be used as early as this year.

• Google has announced new CPUs for its own cloud under the name Axion.

• As we can see, chips are the new gold - and are being diligently subsidized from all sides!

Market & Stocks

• We don't have any stock recommendations - so you'll have to guess our portfolio - but here and here and here and here are a few interesting articles on the subject.

• And maybe you'll also find something suitable companies in the Forbes AI Top 50 list?

• Forbes, together with Sequoia and Meritech, have analyzed how the top 50 AI companies are driving a productivity revolution in various industries.

Industry & Thought Leaders

• Mistral has announced a new model once again "dropped a torrent" - and taking pole position on the openLLM leaderboard!

• xAI's Grok has also introduced version 1.5 with the Vision feature - and the benchmarks are on a par with GPT-4 Vision!

• Elon confirms: "AI will be smarter than the smartest human next year!"

• Until then, you can still sign up for the monitored self-drive Tesla, for a mere $99/month (only in the USA) - or soon be chauffeured around in a Tesla Robotaxi.

• TikTok wants to launch AI avatars that can create ads.

• The video platform Viggle.ai goes viral. You can give it a try here.

• AI luminary Andrew Ng is now part of the Amazon board.

• Apparently Adobe Firefly used AI-generated images from Midjourney. There will be repercussions! 

• To train a video model, Adobe is now buying videos of everyday scenes for $3/minute. Definitely a better way than burning your fingers on YouTube...

• At the world's first AI music tournament, various streamers competed against each other with the help of Suno AI.

❤️ How AI is revolutionizing content marketing

We are always trying to find areas where artificial intelligence is already revolutionizing work and making it better.

AI has a huge impact in the area of programming. Tools such as GitHub Copilot give developers real superpowers. And anyone who programs without such support has only themselves to blame …

Close on the heels of our beloved devs, there is another field that has been shaken up in the last 18 months: content marketing

Thanks to AI, smaller companies and individuals in particular have the opportunity for the first time to keep up with large firms in terms of creative content creation and, above all, mass production.

In marketing, it's always about attracting attention - and that requires good content, tailored to as many relevant platforms as possible. After all, everyone has their favorite platforms that they like to hang out on - and of course we want to be present there too.

And thanks to AI, creating optimized content has never been easier!

With ChatGPT & Co. you can quickly brainstorm and write content on many topics (see also the prompt below), in all languages, and make it suitable for the various platforms, etc.

However, smaller teams often reach their limits when it comes to managing and distributing content, as well as following up on responses from interested parties.

And this is exactly where practical tools such as the HubSpot Content Hub come into play! This simplifies content creation and management along the entire value chain.

We have already caught a breath of fresh morning air and will take a closer look at the Content Hub. For starters, here is an overview of the highlights:

• AI Content Creation - Come up with high-quality, multilingual content with just a few clicks - from the first spark of an idea to the finished blog post or image.

• Content Remix - With Content Remix, you can create a bunch of new posts from a single piece of content. This maximizes your efficiency and keeps your marketing fresh and up-to-date.

• Brand Voice - Consistency is the key to branding. Define the voice of your brand and ensure that every text, every social media post and every email is unmistakably “you” with the Brand Voice feature.

• More than just text: Audio Tooling - the podcast and text-to-speech features open new doors to make your content even more accessible. With Audio Tooling, you can create, host and distribute audio content on all channels.

We are already looking forward to the Content Hub Deep Dive!

✍️ The prompt for endless content ideas

While we're on the subject of content … Here's a cool prompt you can use to generate excellent ideas for new content - and of course you’ll get much better, more creative results than if you just hammer the request “Please give me 10 content ideas” into the chatbox 🙂.

I will train you to become a powerful content idea generation machine, producing actionable, analytical, aspirational and anthropological ideas across core domains of human experience.

Within each domain of the human experience, generate ideas fitting into these main categories:

Actionable (How it works)

- Tips, tools, hacks, advice
- Resources, frameworks, guides
- Curated lists (best books/podcasts/threads)
- Step-by-step tutorials and walkthroughs
- Checklists, cheat sheets, and quick reference guides

Analytical (Here is a breakdown)

- Trends, figures, reasons, examples
- Analyses, templates & samples
- Data visualizations, infographics, and charts
- Case studies and industry reports
- Benchmarks, metrics, key performance indicators (KPIs)

Aspirational (Yes, you can do it too)

- Lessons, mistakes, reflections
- Personal stories of growth
- Underestimated qualities
- Advice to my former self
- Inspiring quotes and motivational anecdotes

Anthropological (That's what it's all about)

- Fears, failures, struggles, paradoxes
- Observations, comparisons
- Why others are wrong
- Why you were misled
- Cultural insights and societal trends

To generate ideas, you'll need:

- The core domain and specific subtopic
- The target audience for the ideas
- The audience's desired outcome or goal

You will then generate your best ideas for all four categories.

Got it? Let's get started! Here are the details: 

Now simply provide the following details:

Domain and subtopic: Productivity - 80/20 rule
Audience: Busy professionals 
Desired outcome: Doing the right things, be productive

Here's an example - try it out for yourself!

See you soon with a fresh round of news, hacks and insights!

Your AInauts, Fabian & Reto

Follow us on Twitter & LinkedIn!

Your feedback is essential for us. We read EVERY comment and feedback, just respond to this email. Tell us what was (not) good and what is interesting for YOU.